(disclaimer) i will answer your question the best i can ,but this is my take on the subject ,and not the opinion of a camera expert whom i am sure will come in and correct me if i am wrong
the use of the Hasselblad name on the camera, was because some of the technology for the image sensor and the way the picture was colour graded were developed by Hasselblad ,
and because DJI had become a shareholder in the company ,this allowed them to use the Hasselblad name, also its quite possible the optics were made by Hasselblad
what better way to have a name like Hasselblad on your drones camera as a marketing tool ,
and the final thing is before DJI had an interest in Hasselblad, it would not have been possible to use their name on the phantoms
avic, post: 1071674, member: 79487"]
(disclaimer) i will answer your question the best i can ,but this is my take on the subject ,and not the opinion of a camera expert whom i am sure will come in and correct me if i am wrong
the use of the Hasselblad name on the camera, was because some of the technology for the image sensor and the way the picture was colour graded were developed by Hasselblad ,
and because DJI had become a shareholder in the company ,this allowed them to use the Hasselblad name, also its quite possible the optics were made by Hasselblad
what better way to have a name like Hasselblad on your drones camera as a marketing tool ,
and the final thing is before DJI had an interest in Hasselblad, it would not have been possible to use their name on the phantoms
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(disclaimer) i will answer your question the best i can ,but this is my take on the subject ,and not the opinion of a camera expert whom i am sure will come in and correct me if i am wrong
the use of the Hasselblad name on the camera, was because some of the technology for the image sensor and the way the picture was colour graded were developed by Hasselblad ,
and because DJI had become a shareholder in the company ,this allowed them to use the Hasselblad name, also its quite possible the optics were made by Hasselblad
what better way to have a name like Hasselblad on your drones camera as a marketing tool ,
and the final thing is before DJI had an interest in Hasselblad, it would not have been possible to use their name on the phantoms
I thought they acquired the company outright or at least a controlling stake, but you're right whatever the truth it was a marketing masterstroke, though when you consider the history of H,blad such as the Apollo missions, I can't help wondering why they didn't capitalise on the brand name more with thier professional models.