They are using only 5 pins, the other 5 pins are just mirrored. That's the reason why you may connect the charging plug both ways.
Using two pins per signal adds some redundancy to the system. E.g. within Phantom 2 and Phantom 3 series there have been just two spring-loaded pins for communication with the battery and there was always high risk for itermittance because of dirt on the contact surface.