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How many Mavic orders

Dronebow

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I'm curious if anyone knows how many Mavic orders worldwide in the first week of the launch? This was enormously successful but it is an expensive drone. Just curious...
 
I doubt anyone knows. People have posted crazy numbers like a million units, etc. but I highly doubt that's right.
 
Don't know but my guess is the preorder will perhaps amount to about 2% of the total sales over the life of the product. I'd estimate that over that lifecycle DJI will sell about 1.25M so I'd guess the worldwide preorders were in the range of 25K. If they are actually making about 1500/day then they'd be able to deliver all the preorders in less than 3 weeks IF they were not diverting some of the production to other customers. I'd therefore surmise that perhaps 750/day is going to fullfile preorders so that should address the preorders in about 5 weeks.

They need to be outputting over 5K/day and more like 10K/day to handle in a timly fashion the orders at this time of the year (Christmas).


Brian
 
Easily over a million worldwide.......Easily.
Easily? a million units in 6-8 weeks is a bit high, especially when your target market is small and your price point is $1k. Drones aren't like cell phones, not everyone needs or wants one.
 
Worldwide def. a million......You'd be surprised how big the market has gotten, especially with the collapse of the Karma.
 
I doubt it's a million. If we are going to guess I'd say the back log is 100,000-150,000 to date..First week, 50k units due to the wow factor. They can probably put out about 1k per day and are hopefully ramping up maybe 3-4 more lines similar for a 5k per day output. This stuff takes time you have to build more lines, train assemblers, handle outsourcing ugh, push your sub contractors for more and higher quality parts, tools, fixtures, test stations, process flow and control, qc qc qc.
 
A million units would be over a billion in sales. DJI was supposedly about a billion dollars/year revenue in 2015 between all of their current products. No way one new product, just in the first month or two of pre/initial sales, matched everything else combined for a full year. Not to mention some of the other products are way more expensive, so it would take even more units of Mavic to match their sales dollars.

I think they could potentially sell a million of them in a full year, but not just in pre/initial orders.

But it really doesn't matter. At this point all the people that have ordered just want the thing already..
 
I think DJI will sell more than a million ... in a year and a half, but a million in a few weeks, yeah, no!

It is possible they had orders in the quarter million range and that as word spread that's increased to half a million but I do not see a million orders by the end of the year.


Brian
 
How long did the "Pre-Order" last? I ordered mine on 10/27, but I can't remember if it was still a pre-order or just a regular order. I wish I wouldn't have waited, but had to make sure I had the funds, plus I'm deployed until the end of Jan, so I wouldn't have been able to fly it anyways. :)
 
Worldwide def. a million......You'd be surprised how big the market has gotten, especially with the collapse of the Karma.
Yeah, the 2,500 Karmas' that were sold in 2+ weeks will surely push MAVIC pre-orders over 1 million ;)
 
I would guess maybe half a million to date would be a more reasonable estimate. If Apple can sell 10 million phones in one weekend why couldn't DJI sell a million drones.


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Because 1 in 10 people don't have drones?

I'm basing my numbers on the fact that as of June 2016 there were approximately 500,000 drones registered with the FAA. Also the DJI launch video was viewed 2.1 million times on YouTube. The Mavic has also been reviewed by many different media platforms putting in in front of people that would otherwise not have heard of the Mavic. Just my two cents.


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