Immediate Price Policy Enforcement for DJI Enterprise Products

[RCdancer]

Received this from RMUS:

DJI has informed RMUS management that it will begin to enforce its Uniform Pricing Policy, effective immediately. This means that all DJI Enterprise Products must be priced at the manufacturer’s Recommended Retail Price (RRP).

Looks like DJI is following Apple's strict pricing policy.

 

[brett8883]

Received this from RMUS:

DJI has informed RMUS management that it will begin to enforce its Uniform Pricing Policy, effective immediately. This means that all DJI Enterprise Products must be priced at the manufacturer’s Recommended Retail Price (RRP).

Looks like DJI is following Apple's strict pricing policy.

We sued a manufacturer over UPP pricing in Utah and won. Only applied to Utah but once you break the dam the manufacturer had to call it off for everywhere since no reasonable person would buy from anywhere but us if we were the only ones that could offer a lower price. Blueprint for ya

 

[Herbie D]

Would that just mean DJI don’t let you sell their products? Or if you do, they won’t cover the buyer with a warranty?
I am not a retailer so I don’t know. I would guess it would have to be a mass revoult for them to take notice.

 

[brett8883]

Would that just mean DJI don’t let you sell their products? Or if you do, they won’t cover the buyer with a warranty?
I am not a retailer so I don’t know. I would guess it would have to be a mass revoult for them to take notice.

It means if they want to continue to sell DJI products or at least be a DJI authorized dealer they have to charge no less then what DJI wants them to charge.

 

[Herbie D]

Roger, big players throwing their weight around.