That's correct... it's indicated as a BestBuy service, not an open market or specific to a drone coverage; it's a service offer for BestBuy Buyers. Although if you previously purchased more than 1 item at BestBuy.. multiple drones, Apple Products, Cameras, Cell Phones, TV's and you previously purchased TotalTech, then it can be as low as zero additional cost for all items afterward of a single TotalTech purchase or renewal, and each drone continues to be covered for up to 2 replacements per year for a max of $99 each... if it's a
Mini2 it'd be $80 (under $1000 cost). If it was a
DJI FPV crash, that's a pretty good cost compared to DJI Refresh Replacement cost of $259 for 1st.
Ya got a great point on possible sales discounts helping the Care Refresh, but I doubt you'll find the
M3 or
M3 Cine at any discount for sometime; plus to cover the cost of adding Care Refresh, that be a minimum of $240 1 Yr or $400 for 2 Yrs. The 2 Yr Care Refresh costs the same as 2 Yrs BestBuy TotalTech @ $400, but replacements much higher and covers only 1 drone per Care Refresh vs multiple Drones plus other electronics if you're a busy BestBuy Buyer. If you're a BestBuy Awards member, that adds dollars back too. If you can find a DJI Shop not charging Tax in the States... for my State that'd be great... I haven't. Best I've found it B&H Photo BooCard for Tax savings.
My personal error... I ignored BB TotalTech and purchased 2
DJI FPV kits... spaced apart a few months at BestBuy. Then purchased the DJI 2Yr Care Refresh for each at a pricey level... If I had purchased BB TotalTech it would have been much less and covered a later M2AS and
M3... and Epson Photo Printer, Dish Washer, etc. I personally didn't believe the BB TotalTech sales pitch at the time, until I had a conversation with a Store Manager.