DJI acquired Hasselblad and by the look of it with that comes their right to use its name on their drone cameras. The details of the deal are obviously not in a public domain but as far as it was disclosed, Hasselblad is only behind the color science of this DJI camera. Hasselblad does not do optics and their cameras always used Zeiss lenses made in Germany.Got to be honest, if I were turning over between £2 and £4 grand for a flying camera.... I'd expect Quality Control to go the full nine yards to ensure the imaging device lived up to the Hasselblad marque on the front of it BEFORE it left the factory. If the lens cover had 'VIVITAR' printed on it: I might expect dodgy optics.
This little drone is remarkable in many ways but to expect IQ on a par with any genuine Hasselblad camera with a Zeiss lens, which itself costs and weights as much if not more than this entire drone, is unreasonable and quite frankly foolish.
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