The best advice I found to follow was use manual settings for the shutter speed (2x frame rate) so I normally shoot 25 frames a second and run my shutter speed at 50. Then the ev setting is my indication for whether I need an ND filter or not. If the ev setting in manual is displaying a negative number then I need to try an ND filter to bring that as close to zero as possible. The ev setting in manual is indicating the amount of compensation the camera is doing to manage the manual settings... At least that's how I understand it...
It's like the little helper telling you it's too bright or not bright enough. The ND filter should allow you to run the ev setting closer to zero during day time and get a nice depth of color while enjoying that magic cinematography shutter ratio of 2x frame rate.