Hey, I'm on the same boat as you. I installed Google play and play services and got Google play to not crash. However, it kept loading and was searching for something; like it was missing internet connection or something like that.
Here is a method of doing this for the pro controller, but this app crashes for the 330 rc controller.
Have you tried similar approach?
PS: Just tried the Amazon store approach. The store loads and I can download apps, but as soon as it tries to install the said app, I get error saying current user don't have permission to install.