Yep, if they get exponentially better like the Mavic over the
P4, then it'll be a must-have remortgage the house item
To quote Forbes..
Behind The Crash Of 3D Robotics, North America's Most Promising Drone Company
Still, 3D Robotics executives remained bullish on Solo’s potential, forecasting huge sales for the holiday season. According to one employee, CFO John Rex and Anderson, who had already committed to make 60,000 of the quadcopters with contract manufacturer PCH International, decided in mid-June with less than a month of sales data that an additional 40,000 devices should be built. That represented a significant commitment, said another person who helped engineer Solo, because each drone and its gimbal cost more than $750 to manufacture and ship to retailers. Though the company was able to raise $64 million in 2015, most of that was sunk into manufacturing costs, sources told FORBES.
Multiple people blamed the 3D Robotics’ bold projection for Solo’s failure, including one former employee who said that the fatal mistake was in basing predictions off of “sell in” versus “sell through” figures. The company forecasted Solo sales erroneously based on the inventory it was distributing to retail channels like Best Buy–a poor indicator of consumer demand because retailers can send back unsold inventory–and not on the number of devices actually purchased by customers from those stores.