MP 2 out this July 18

[EsiMavic]

Is this true??

 

[msinger]

It's true that DJI is going to release something that day. See more details here:

DJI would like you to “See The Bigger Picture” on July 18th – announcement?

 

[ChipDjipro]

We will all find out come July 18.

 

[Hauptmann]

No, they're going to ANNOUNCE something on July 18

 

[Dave A]

Is this true??

No it's not true.......at least not according to the way you phrase your question. That said, IMO it will be a new drone of some kind announced on the 18th. With the Autel Evo hitting the market in a couple days DJI probably wants to take the wind out of that sail fairly quickly.

 

[westonmavicpilot]

Is this true??

No

 

[BobGriswold]

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[msinger]

It looks like this announcement is going to be delayed. DroneDJ received the following note from DJI today:

"Thank you for RSVP’ing for the ‘See the Bigger Picture’ event on July 18th. Today we are making the difficult decision to push back the event. DJI is committed to introducing the most high-quality, cutting-edge technology in the market. We will postpone ‘See the Bigger Picture’ so we can deliver according to our standard of innovation. User experience is our top priority, and we wanted to ensure we can exceed our customers’ expectations for our technology by the time of the event. Please stay tuned for more information. Thank you for your continued interest and support."

See more details here.

 

[LivinLarge]

They must have updated the firmware and bricked it...

 

[Dave A]

They must have updated the firmware and bricked it...

LOL

 

[wytnyt]

They must have updated the firmware and bricked it...

no,the big eye got a bad case of the pink eye from the evo deing finally relesed,dji is diligently pumping the big eye with autrelbiotics to ease the big pictures symptoms

 

[dbparti24]

DJI just cancelled the July 18 event.

 

[Skiergd011013]

Well that sucks. I thought dji would pounce on the autel release, not give autel a month or longer to establish their new drone.

 

[wytnyt]

Well that sucks. I thought dji would pounce on the autel release, not give autel a month or longer to establish their new drone.

thats gonna be a big mistake for them,i think they wanted to but i guess even big companies have limitations

 

[abadrs]

They must have updated the firmware and bricked it...

That's funny... And likely true..

 

[Mako79]

It looks like this announcement is going to be delayed. DroneDJ received the following note from DJI today:

"Thank you for RSVP’ing for the ‘See the Bigger Picture’ event on July 18th. Today we are making the difficult decision to push back the event. DJI is committed to introducing the most high-quality, cutting-edge technology in the market. We will postpone ‘See the Bigger Picture’ so we can deliver according to our standard of innovation. User experience is our top priority, and we wanted to ensure we can exceed our customers’ expectations for our technology by the time of the event. Please stay tuned for more information. Thank you for your continued interest and support."

See more details here.

Wow.. maybe they saw what the competition had to offer (Parrot NFI and Austel) and held back to not make the same mistake they did when the decapitated the GoPro Karma.

 

[Lake_Flyer]

Wow.. maybe they saw what the competition had to offer (Parrot NFI and Austel) and held back to not make the same mistake they did when the decapitated the GoPro Karma.

What mistake are you referring to?

It might just be that Parrot basically already launched the same camera technology as DJI wanted to announce. With bigger sensor, lossless zoom and maybe even partially digital stabilisation. Since DJI probably doesn't want to play catch up and look like a follower instead of a leader, they might have decided to wait a bit longer to be able to add (and test) the extra software features that make it stand out enough.

But, all speculation. It certainly is intriguing, I can't remember DJI ever postponing a product launch AFTER teasing the general public already. They know this usually leads to negative speculations by/in the media and competition.

 

[Mako79]

What mistake are you referring to?

DJI launched the (IMO) revolutionary Mavic Pro prematurely and at a very very affordable price point (i think it was personal and intentional to kill GoPro - Wang vs Woods). The Mavic Pro is almost 2 years old and still ahead of the game and still worth every dollar to this day. There isn't another craft out there that is small and reliable and transmits 7km away with minimal lag.
The demand for the Mavic Pro was so bad that some were waiting up to 12 weeks on back orders. Some suppliers just gave up and others in desperation just bought the Karma out of spite for DJI.

 

[Lake_Flyer]

Some suppliers just gave up and others in desperation just bought the Karma out of spite for DJI.

Only to sell them as soon as the MP was available. Don't forget, it was mainly Gopro users going for the Karma. DJI wilfully abandoned Gopro after their decision to stop supporting Gopro on their Phantom series. That was a typical strategic decision, certainly not a mistake.
The MP launch was extremely successful and the best selling DJI product ever, and still is to date.

 

[Lake_Flyer]

And even by creating a backlog (maintain short supply for a while, right after the product launch) they could optimise the production and also demand the lowest price for externally sourced components.